How does
Lululemon
Use AI?
Boosts customer engagement and shopping efficiency.
Project Overview
Enhancing in-store customer experience through smart mirror technology.
Layman's Explanation
Lululemon’s smart mirrors can tell what you're holding and then show helpful info, like outfit ideas or what's in stock, so you can shop smarter and faster.
Details
Lululemon implemented AI-powered smart mirrors in select stores to elevate the in-store shopping experience. These mirrors use computer vision to recognize products brought near them and display related product information, styling suggestions, and inventory availability. The system reduces the need for sales associate intervention, giving customers a more interactive and personalized shopping experience while also streamlining product discovery.
Analogy
It’s like a dressing room mirror that moonlights as your fashion-savvy best friend with instant answers.
Machine Learning Techniques Used
More Use Cases in
Retail & Consumer
Novelty Justification
AI-powered smart mirrors are a novel in-store innovation, though pilot deployments are increasing.
Project Estimates
